All about Google. Features of promotion on Google. Benefits of Google Stock

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The mobile version of Google Docs has received a text editing function.

Company Google Inc. founded in 1998 (date of registration - September 4, 1998) by Sergey Brin and Larry Page. Brin and Page met at Stanford University and began working together on a project that later became Google. According to the company's founders, "Google's mission is to organize the world's information and make it accessible and useful to everyone."

Today the company has more than ten thousand employees worldwide. Brin is President of Technology and Page is President of Products.

Eric Schmidt, chairman and chief executive officer, joined Google from Novell in 2001. Under his leadership, Google significantly expanded its infrastructure and product portfolio. His extensive work experience has prepared him well to lead the development of user-centric technology solutions. Together with the company's founders and other members of the management team, Schmidt is responsible for the company's technical and business strategies.

Google's headquarters are located at 1600 Amphitheater Parkway, Mountain View, CA 94043.

One of the most important areas of the company’s activities is the delivery of search results (and other information) in real time.

In addition to the search engine, Google provides users with various online services. Among the most popular are Gmail, Google Docs, Google Maps and others.

The company owns a popular video hosting service YouTube and the online photo editor Picasa, which allows you to process photos and create web albums from them.

Postal Google service with virtually unlimited message storage space, internal search and a smart anti-spam system. It has standard mode and a basic HTML version that switches to automatically when you sign in to Gmail using a browser that isn't fully supported.

Google Docs

Online application for remote collaboration on documents. Google Docs lets you add documents Microsoft Word, OpenOffice, RTF, HTML or regular text files, create documents from scratch, as well as upload your own online documents; edit documents online simultaneously with any users you choose and invite other people to view those documents; publish documents on the Internet; send documents by e-mail like applications.

Google Docs also allows you to work with tables, presentations and illustrations.

Google Maps

A Google service that offers user-friendly map search technology and local business information, including address, contact information and travel routes. You can work with maps in three display options: satellite photographs, schematic maps, and a hybrid of the first two maps. Searching for a point by latitude and longitude is supported.

The service also includes Google Traffic, Google Places, mobile versions maps, custom map designer, etc. Using Google Street View, you can explore 3D panoramic images of various locations around the world.

Google Earth

Google Earth is a client installed on the user's computer. With its help you can travel around the world using virtual globe and view satellite photos, maps, terrain, 3D buildings and more. Google Earth also allows you to virtually explore the sky, dive into the ocean, walk on the Moon and fly to Mars.

What is Google?

A googol is a mathematical term for one followed by 100 zeros. The term was coined by Milton Sirotta, nephew of the American mathematician Edward Kasner, and was first described in the book Mathematics and the Imagination by Kasner and James Newman.

The material was prepared based on information from the official website

Sergey Brin - American entrepreneur, specialist in the field computer technology, information technologies and economics. Together with Larry Page, he became the founder of the Google search engine.

Sergei was born in Moscow into a family of graduates of the Faculty of Mechanics and Mathematics of Moscow State University, Mikhail Brin and Evgenia Krasnokutskaya, Jews by nationality. Sergei's family belonged to hereditary scientists. His paternal grandfather also studied mathematics, and his grandmother studied philology.

When the boy was five years old, the family immigrated to the United States under the resettlement program. Brin's father becomes an honorary professor at the University of Maryland, and his mother collaborates with serious companies NASA and HIAS.

Young Seryozha, like his parents, turned out to be a promising mathematician. In elementary school, the boy studied under the Montessori program. Sergei went to a school for gifted children and even at this level stood out for his abilities. On a computer donated by his father, the boy created the first programs, printed out the completed homework, which surprised the teachers. The grandmother of the future genius lamented that Sergei had only computers in his head.

In high school, Brin visited the Soviet Union as part of an experience exchange program. After the young man saw life in his former homeland, Sergei thanked his father for taking him away from Russia.

Later, the young man will once again express an anti-Russian position, calling the development of this country “Nigeria in the snow,” and the government “a gang of bandits.” Seeing the resonance of such words, Sergey Brin abandoned these phrases and began to insist that he meant something else, and these sayings were twisted by journalists.

Business and technology

After school, the young man enters the University of Maryland and receives a bachelor's degree in Mathematics and Computer Systems. Brin completed his master's degree at the prestigious Stanford University in California. There, Sergei became seriously interested in Internet technologies and began developing a new search engine system.


At the university, Sergey Brin met graduate student Larry Page, which became a decisive moment in the biography of both computer geniuses.

At first, the young people were constant opponents in discussions, but gradually became friends and even wrote a joint scientific work, “Anatomy of a large-scale hypertext Internet search system,” in which they proposed a new principle of data processing for searching for information in global network. This work eventually became the 10th most popular of all Stanford scientific papers.


In 1994, a young experimenter created a program that automatic mode I looked for new images on the Playboy website and downloaded the photos into Brin’s computer memory.

But gifted mathematicians decided not to leave scientific work solely on paper. On its basis, programmers created the student search engine Back Rub, which proved the validity of this idea. Sergey and Larry came up with the idea of ​​not just displaying the result of processing a search request, but ranking the received data according to demand among other users. Now this is the norm for all systems.


In 1998, as graduate students at the university, young people decided to sell their own idea, but no one dared to make such an acquisition. Then, after creating a business plan, which showed that an amount of $1 million was needed for initial capital, the young people decided to open a business themselves. Money had to be borrowed from relatives, friends and colleagues. Both Brin and Page left graduate school.

Having improved some aspects of their brainchild, the programmers turned university development into a large-scale business. New system received the name “Googol”, which means “One with one hundred zeros”.


Well, the name known throughout the world today was due to a mistake. When young people were looking for investors, only the head of Sun Microsystems, Andy Bechtolsheim, responded to their call. The businessman believed the young geniuses and wrote a check for a tidy sum, but not in the name of the registered “Googol”, but in the name of the non-existent “Google Inc”.

Soon the media started talking about the new search engine. Google raised its head even further when it survived the “dot-com crash” of the early 2000s, when hundreds of Internet companies went bankrupt one after another.


In 2007, David Wise and Mark Malseed created a book about the unique search engine Google. A Breakthrough in the Zeitgeist,” which described the success story of each of the co-founders of the search engine and their achievements.

Sergey Brin believes that the Apple and Facebook organizations undermine the main idea of ​​the Internet as a free Network and free access to any information. The businessman also categorically disagrees with the idea of ​​fighting against Internet piracy and closing free access to books, music, and films.

Personal life

For a long time, Sergei Brin’s personal life was in the background. Already famous and incredibly wealthy, Sergey Brin started a family. The programmer’s wife was Anna Wojcicki, a Yale University graduate in Biology and the founder of her own company 23andMe. The wedding took place in 2007 in the Bahamas, and a year later the couple had a son, Benji. In 2011, the family expanded again: they now had a daughter.


Unfortunately, the birth of a girl did not strengthen the marital relationship. Two years later, because of Sergei’s affair with corporate employee Amanda Rosenberg, Brin and Wojcicki separated, and in 2015 they officially filed for divorce.

Sergey Brin is engaged in gigantic charitable investments. Among other things, the entrepreneur donated $500 thousand to support the Wikipedia project, which, according to the American entrepreneur, exactly meets the principles of free access to information.

Together with Larry Page, Sergei is involved in the fight against aging and finances a number of projects in this area. After Brin's mother fell ill with Parkinson's disease, and a genetic analysis showed that he himself had a predisposition to this disease, the businessman ordered a biological corporation to calculate how the gene changes in this disease. The mathematician is confident that correcting an error in genetics is no more difficult than in computer code. It is only important to know what to fix.

Since Brin and Page launched the development of interactive glasses-video camera “Google Glass”, Sergey has not parted with them either at home, or on the street, or at work. And in all photographs since 2013 he appears with this “wearable computer” on his face.


Sergey Brin is far from kitsch and luxury in everyday life. But the creator of Google eventually decided to change his home to a more comfortable one. In New Jersey, a programmer purchased a house worth $49 million. The mansion consists of 42 rooms, most of which are bedrooms and bathrooms. In addition to living quarters, the house has a swimming pool, fitness center, basketball court, wine cellars and bars.

Sergey Brin is interested in innovation and technological projects, as can be seen from the photo from his official Instagram. A young man maintains a healthy lifestyle and sports. Sergei's hobbies include piloting an aircraft.


The extreme hobby began with the purchase of a Boeing 767-200 aircraft, which was called the “Google Jet,” together with Page. Its cost was $25 million. But, of course, the programmer trusts the flights to professionals, being content with rare flights on a training ship.

Sergey Brin now

The company of Sergey Brin and Larry Page continues to develop. The main office is located in the center of Silicon Valley. The democratic attitude towards employees amazes even seasoned observers.


Employees are allowed to do personal business 20% of the time, come to work with their four-legged pets, and play sports games on Saturdays. The corporation's canteen is served only by chefs with the highest category. Both co-founders of Google never completed graduate school, so Eric Schmidt, a doctor of technical sciences, was invited to replace the CEO, and they themselves limited themselves to the positions of presidents.

Condition assessment

In 2016, the popular Forbes magazine ranked Brin 13th in its ranking of the richest people in the world. The financial growth of Google Inc began in 2004, and soon both Google co-founders began calling themselves billionaires. In 2018, according to financier estimates, Sergey Brin’s fortune was $47.2 billion. Larry Page is ahead of his colleague by $1.3 billion.

Every day, people from all over the globe receive a colossal flow of information via the Internet. Most often, for such a service as searching for information, we resort to the help of Google, because it meets all the requirements of a modern person, namely, the activity is carried out quickly and efficiently. Google's audience is growing every day. So what happens on the other side of the screen? How does it operate? Where is Google's headquarters, where miracles happen? Now we will tell you about it.

Who is the founder of Google?

The idea of ​​​​creating Google appeared within the walls of the usual research work of L. Page and S. Brin.

At that time, all existing search engines searched for information by mentioning entered terms on websites. The authors of Google decided to improve this system, which independently analyzed the relationship between sites, which gave a better result. This technology called PageRank. It plays an important role in the search necessary information plays by the importance and number of pages linking to the site.

The name of the company itself was suggested by science. Googol means a number that contains one and one hundred zeros. A little later in advertising campaign the name played its role, prompting the consumer that this search system will be able to provide people with a lot of information.

Therefore, to the question of who is the founder of Google, the following answer can be given: science and consumer requirements.

Activity of the company

First of all, Google is a search engine. The interface is very easy to use, as it helps to narrow down as much as possible the amount of information found at the user's request.

Services such as Gmail and GoogleMap have also come into widespread use. Having a Google mail is very convenient if your activities are related to international relations, because upon registration you receive a *.com domain.

As for Google maps, they are very convenient to use from the point of view that they will literally show you the selected place. This will help you quickly navigate the area.

Where is Google's head office located?

Google's headquarters is not a secret place. She is located in California. The exact address of the main office is Mountain View, Amphitheater Parkway, CA 94043. The central office is a complex of buildings designed for the work of employees.

Also, when discussing the question of where Google's head office is located, it is worth emphasizing that all buildings are located on the territory of Silicon Valley. And this is the territory for high-tech representatives of the industrial industry. The Google campus is called Googleplex.

This year it became known about the construction of a new central office of the corporation in the North Bayshore area of ​​Mountain View. We will monitor the development of this topic, because all Google offices have their own specific features.

Features of the Google office

After considering the question of where Google's headquarters is located, its characteristic features should be highlighted.

The issue of creating a Google workspace was approached in a very creative, unusual and stylish way.

It is important for the company that its employees give their best at their jobs, so management is ready to do everything for this. Employees have a huge number of privileges that no other company can boast of, namely: massage services if necessary, the opportunity to go to various parties, a wide selection of delicacies for every taste.

Each room is designed for a specific type of activity, from a meeting room to a dining room. If an employee wants to take a nap, there are special capsules for him that limit the sleeper from light and noise. There is also a sandy court for playing volleyball and a swimming pool on the territory.

Corporate culture

Google pays special attention to company culture. This is because it must have complete control over what is happening.

When selecting employees, in addition to the usual live selection, when a commission of Google representatives reviews submitted applications, there is also computer control. This means that the computer first reviews candidates' resumes and automatically identifies who could potentially be a good fit for the company.

A new employee must be prepared for the fact that there will be a rapid change of people around him and a flat organizational structure. To succeed and get into the ranks of Google employees, you need to have a passion for your own work, creativity, be open and ethical, and be able to impress others without a strict office suit.

In addition to monitoring ordinary employees, managers are also monitored at Google offices. Thus, thanks to the research, the structure and model of a good leader was identified, and his qualities were determined.

Google's subsidiaries

Google itself is part of Google Inc., as well as the map database GoogleMap and 50 other projects that have facilitated the activities of a huge number of people around the world. In addition to the advertising service, web service, directories, software developers, Google Inc. has and charitable foundation Google Foundation. Google has also introduced its own development of a system of alternative DNS addresses. If you look closely, you can understand that Google surrounds us everywhere.

To expand every day target audience, Google Inc. has subsidiaries of Google. This list includes: On2 Technologies, Google Foundation, Zagat Survey, FeedBurner, DoubleClick, AdMob, Aardvark, Google Voice, Youtube. Judging by this list, we can conclude that Google is trying to win over people around the globe by offering different kinds services on its platform.

The Google story begins in 1995 at Stanford University. Larry Page was considering Stanford for grad school and Sergey Brin, a student there, was assigned to show him around.

By some accounts, they disagreed about nearly everything during that first meeting, but by the following year they struck a partnership. Working from their dorm rooms, they built a search engine that used links to determine the importance of individual pages on the World Wide Web. They called this search engine Backrub.

Soon after, Backrub was renamed by Google (phew). The name was a play on the mathematical expression for the number 1 followed by 100 zeros and aptly reflected Larry and Sergey"s mission “to organize the world’s information and make it universally accessible and useful.”

Over the next few years, Google caught the attention of not only the academic community, but Silicon Valley investors as well. In August 1998, Sun co-founder Andy Bechtolsheim wrote Larry and Sergey a check for $100,000, and Google Inc. was officially born. With this investment, the newly incorporated team made the upgrade from the dorms to their first office: a garage in suburban Menlo Park, California, owned by Susan Wojcicki (employee #16 and now CEO of YouTube). Clunky desktop computers, a ping pong table, and bright blue carpet set the scene for those early days and late nights. (The tradition of keeping things continues to this day.)

Even in the beginning, things were unconventional: from Google’s initial server (made of Lego) to the first “Doodle” in 1998: a stick figure in the logo announcing to site visitors that the entire staff was playing hooky at the Burning Man Festival. “Don't be evil” and “ The ten things we know to be true” captured the spirit of our intentionally unconventional methods. In the years that followed, the company expanded rapidly - hiring engineers, building a sales team, and introducing the first company dog, Yoshka. Google outgrew the garage and eventually moved to its current headquarters (a.k.a. “The Googleplex”) in Mountain View, California. The spirit of doing things differently made the move. So did Yoshka.

The relentless search for better answers continues to be at the core of everything we do. Today, with more than 60,000 employees in 50 different countries, Google makes hundreds of products used by billions of people across the globe, from YouTube and Android to Smartbox and, of course, Google Search. Although we’ve ditched the Lego servers and added just a few more company dogs, our passion for building technology for everyone has stayed with us - from the dorm room, to the garage, and to this very day.

Rusbase invites readers to take a look at the story of two Stanford students - Larry Page and Sergey Brin - who together created a website that changed the world.

Hot-tempered acquaintance

In the summer of 1995, 22-year-old Larry Page visited Stanford to enroll in graduate school in computer science. His tour guide turned out to be Sergei Brin, a 21-year-old mathematical genius who had already received a graduate degree. Despite common interests, Brin and Page did not like each other the first time - their acquaintance began with heated arguments.

Later, in an interview with Wired magazine, Page admitted that Sergei seemed to him to be a rather hot-tempered person: “He spoke sharply on many topics.”

Brin also felt mutual hostility upon meeting, but drew attention to something else: “The disagreements were not that serious. In fact, we spent a lot of time talking to each other, which was saying something."

What if it's not Google?

Page was accepted into Stanford. By 1996, he and Brin had become best friends and were developing a project called Backrub. The guys wanted to study in detail the process of moving to web pages using links. They soon realized that The best way to improve online search is to help people find the sites they need using an incoming link, if it is safe for the user.

Today it is hard to believe that Brin and Page, wanting to successfully complete their graduate studies, were ready to sell their ideas and developments to another company. The guys tried to cooperate with Yahoo!, Infoseek, Lycos, AltaVist, but entered into negotiations only with Excite.

Paige: “There were a lot of offers, but for little money. So we gave up and returned to Stanford to continue our development.”

Where did the name Google come from?


Failed deals prompted Brin and Page to create their own company. The name Backrub was not suitable for such purposes. Starting from Whatbox, they were inspired by the term "googol", which means a number with a hundred zeros.

To make the name easier to remember and type, Page changed several letters. Thus, in 1997, Google.com was born.

The word “google” turned out to be easier to pronounce than “back up” or “votbox”.

How Playboy almost deprived Google of its place on the stock exchange

After Google filed its securities registration documents with the SEC, the law required them to conduct only “normal business activities and provide only financial information” until the commission deemed the filing “effective.” In finance, this condition is called a “waiting period.” His idea is for investors to make stock buying decisions based on bare facts and numbers. If there is no unnecessary and distorted information about the company, then there are no unjustifiably inflated share prices.

However, long before this “lower-water-quieter-grass period,” Brin and Page managed to give an interview to Playboy magazine, the release of which coincided with the time they were waiting for registration. The SEC could well consider the interview a violation of the conditions, could withdraw the application for publicity and deny the IPO. In order to be on the safe side and not conflict with SEC rules, Google sent them a prospectus with an attachment full version Playboy interview.

The Playboy article was not controversial, but served interesting material, like most articles with a photo on the cover.

Disregarding the wisdom of Steve Jobs

Both before and after its IPO, Google had the desire and ability to expand as needed. Expansion attempts included the launch of Gmail, the creation of Google Maps, the digitization of books, the purchase of an operating Android systems and YouTube. In 2011, the company launched Google+. Of course, some projects were more successful, others less.

Page had to argue with Steve Jobs, who believed that Google was grabbing at everything. Brin answered in this regard: “We invest in all companies that are potentially profitable for us. I understand that this is risky, you can miscalculate a thousand times, because only some of the projects pay off. But the more bets, the greater the chances.”

Second face of Sergei Brin - Batman

Today, Brin and Page's collaboration continues to go from strength to strength. In 2011, Page became the company's CEO. However, the company's co-founders unanimously decided to remain "under the wing" of the head of the board of directors, Eric Schmidt.

As for Brin, he enjoys overseeing special projects at Google X, a top-secret research laboratory. Like Batman, he sits in the latest technological stronghold, but only in reality.

Brin has already released Google Glass and is preparing a second version of the glasses. He also hopes to "revolutionize the world's transportation system" with self-driving cars. And like James Bond, another character in love with technology, Brin is caught in his own love triangle. In 2013, he was forced to separate from his wife Anne Wojcicki due to an affair with Google Glass marketer Amanda Rosenberg.

The future of Google: robots and artificial intelligence

Despite all the achievements, Page and Brin still want to create something more. They have invested heavily in artificial intelligence. Brin is confident that one day they will be able to create intelligent machines that will think and act better than humans.

Based on the success of the company's previous moves, people may need to be prepared for the coming of Google's robot overlords.

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